When it comes to innovation, "Don't worry about people stealing your ideas. If your ideas are any good you'll need to ram them down their throats."
This from the Innovate on Purpose blog yesterday. It is about NOT keeping your innovation ideas under wraps -- for fear someone might steal your good idea. On the contrary, the author argues that you need al the help you can get publicizing the idea and getting buy-in and resources to implement it.
The real need where innovation is concerned is speed and agility, not isolation and constant review. The ideas, as they say, are out there. Any need or opportunity that you've identified has probably been noticed by someone else. What is it about your innovation methods or processes that ensure you get to the market first, with the right solution, versus your competition?
Doing innovation under the covers, secretive and slow, simply means you'll probably miss the market window, and others who are identifying the same needs but who speed to market, regardless of who knows about their innovative idea, will win.
When you work on truly disruptive ideas, you should be using insights from customers about unmet needs. Your competitors are doing the same things - or ought to be. If your ideas are truly unique, valuable and interesting, you'll struggle to get your internal decision makers to agree, much less have to worry about your ideas being "stolen" by competitors.
Posted by Bruce Lehr Sep 18th 2013.